9.18.25 Alternatives Alt-Data Usage
While not exclusive to alternative investment strategies (the title’s alliteration was too easy and they are significant users), using alternative data sources as part of a firm’s investment process continues to grow across all investment styles.
For background, traditional investment data sources include SEC filings, quarterly earnings calls, and analyst reports. In contrast, common alternative data sources include transactional data such as credit card purchases, web traffic, social media sentiment, and geolocational/satellite images. Even though one of the original use cases of satellite data to measure holiday mall
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